You’ve heard you are what you eat, well we believe that you are what you read. We receive hundreds of books to read to help out entrepreneurs and business owners but more than just offering a chance to hear about a book we believe we want you to walk away with some wisdom just like we did from reading these books.
Teach a CEO presents lessons from the Entrepreneur’s Bookshelf on how you can improve and grow your business venture. We have taken some nuggets from our library and provide them for entrepreneurs and business owners and to help your ventures.
Business Tips from The Bookshelf
1. One reason the five principles discussed in this book are so important is because the real difference between most people and Ultimate Influencers is their ability to solve problems. The world rewards greatly those who can solve problems. In order to do that, you must face them head-on. (Adversaries Into Allies)
2. Decision making is driven by both conscious rational logic and subconscious emotional needs. Often, when faced with too many choices, people will gravitate toward the products or services that “feel” right. In a crowded marketplace, emotional drivers trump rational reflection. (Empathetic Marketing)
3. If you want to grow, there are a few things you should consider. First, you simply can’t do everything…. Second, some business owners…actually give their schedule to someone else to manage so that their time is strictly controlled…Finally, while you may not compromise when it comes to the quality of the product, you might need to make other compromises. (Small Business for Big Thinkers)
4. Mindset matters because your mindset–where your head is—guides everything else. Your mindset guides how well you can “think big,” how much you believe in your ability to succeed, how well you can think creatively and outside the box, and whether you can really stick with this and stay motivate. Mindset, in short, is everything. (Business in Blue Jeans)
5. But when large companies give some degree of ownership to the consumers in the process, that is, when they cede control and empower, it can easily become another support beam on the bridge connecting the consumer and the company. A company’s giving control, simply put, is amount the best ways to foster consumers intrinsic motivation to support its product or service. (Empathetic Marketing)
6. Edison’s experience as an innovator is as relevant today as it was one hundred years ago. Edison devoted considerable attention to the questions all innovators face in modern times: Which products should I develop? How should those products be designed, manufactured, and marketed? How do I raise money to support research and development? How do I respond to competition and changing markets? Knowing Edison’s response to these questions brings us closer to understanding the nature of technological innovation and creativity. Edison stands as an innovator, not because he always succeeded, but because of the scope and range of his interests. (Edison and the Rise of Innovation)
7. My one piece of advice for you on competitive strategy is to differentiate yourself form your primary competitors as much as possible. Differentiating your business model relative to your competitors enables your business, by definition to stand out from the crowd. (The One-Hour Business Plan)
8. Truly successful individuals create both immediate and long-lasting influence attracting others to them. After all, there’s a reason we say that someone with influence has a lot of “pull.” Great influencers attract people, both to themselves and to their ideas. (Adversaries Into Allies)
Read full list here.